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Email:sharon@chinasimo.com

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About Us

Xi’an Simo Electric Motor Co., Ltd. is a professional manufacturer specializing in the production, sales, and service of SIMO brand electric motors. Located in Xi’an, China, we focus on providing high-efficiency, high-reliability motors for various industrial applications, including mining, petroleum, chemical, power plants, water treatment, and mechanical equipment.

Our main product range covers low-voltage motors, high-voltage motors, explosion-proof motors, synchronous motors, and special customized motors, with popular series such as YE3, YB3, YBX3, YXKK, and YAKK. All products comply with IEC standards and are widely exported to Asia, Europe, Africa, and South America.

With advanced production equipment, strict quality control, and a professional technical team, we ensure every motor meets international standards for energy efficiency, safety, and durability. We also provide OEM & ODM services to meet customers’ special requirements.

We are committed to offering competitive prices, fast delivery, and reliable after-sales support, helping customers improve efficiency and reduce operating costs. Whether for new installations or replacement projects, Xi’an Xima Electric Motor Co., Ltd. is your trusted partner in industrial motor solutions.


1954

  • In October, the Ministry of Construction acquired three private factories in Shanghai, including Zhongli, and renamed them as the State-owned Motor Installation Engineering Company Processing Plant, under the management of the East China Engineering Bureau.

  • In December, according to Document No. 340 (1954) of the Ministry of Construction, the Second Electromechanical Installation Engineering Company of the General Administration of Installation Engineering acquired five private factories in Shanghai, including Youcheng and Dajiang. The new plant was named the State-owned Electromechanical Installation Engineering Company Processing Plant, under the leadership of the Second Electromechanical Installation Engineering Company.

1955

  • In January, eleven private machinery and iron factories (including Zhongxing, Yuxiang, and Jianzhong) and six hardware material shops (including Deshun and Liyuan) were merged, as approved by Document No. 44 (1955) of the Xi’an Municipal Administration for Industry and Commerce. The new plant was named Zhongxing Metal Machinery Manufacturing Plant, under the management of the Xi’an Municipal Administration for Industry and Commerce.

  • In September, as per Document No. 844 (1955) and with approval from the Xi’an Municipal People’s Government on September 17, the Zhongxing Metal Machinery Manufacturing Plant was transformed into a joint public-private enterprise, located at the dilapidated Weinan Guild Hall on West Street, Xi’an, and placed under the leadership of the Xi’an Municipal Bureau of Local Industry.

1956

  • In January, nine more private factories including Songmao and Changcheng were merged.

  • In the same month, the Ministry of Construction acquired five more private factories in Shanghai, including Xietai, renaming the plant as the First Processing Parts Plant of the General Administration of Installation Engineering.

  • In April, to support the development of Northwest China, the Installation Engineering Bureau ordered the plant to relocate from Shanghai to Shijie, Hansenzhai, Xi’an, under the leadership of the East China Installation Engineering Bureau of the Ministry of Construction.

1957

  • In July, the plant was relocated to Hujia Temple, renamed the First Parts Plant of the General Administration of Installation Engineering.

  • In March 1958, its production direction was redefined to motor manufacturing, and it was renamed the Xi’an Motor Manufacturing Plant, under the leadership of the General Administration of Installation Engineering.

1958

  • In March, the former joint public-private Zhongxing Metal Machinery Manufacturing Plant was reassigned to motor production, renamed Joint Public-Private Xi’an Zhongxing Motor Manufacturing Plant, under the Xi’an Municipal Bureau of Local Industry.

  • In October, the Xi’an Electrical Manufacturing Cooperative (a collective enterprise) was merged in.

1961

  • In March, the Joint Public-Private Xi’an Zhongxing Motor Manufacturing Plant was renamed the Joint Public-Private Shaanxi Zhongxing Motor Manufacturing Plant and relocated from West Street to Hujia Temple in East Xi’an, under the Shaanxi Provincial Bureau of Machinery Industry.

1962

  • In August, following the industrial policy of “adjustment, consolidation, enrichment, and improvement,” the former Joint Public-Private Shaanxi Zhongxing Motor Manufacturing Plant and Xi’an Motor Manufacturing Plant were merged, forming the Joint Public-Private Xi’an Zhongxing Motor Plant, under the Shaanxi Provincial Bureau of Machinery Industry.

1965

  • In March, under the directive of the former First Ministry of Machine Building, the entire DC motor workshop of Dalian Motor Plant, including staff and equipment, was transferred into the plant.

1966

  • In September, as per Document No. 537 (1966) issued by the Xi’an Metallurgical & Electromechanical Industry Bureau, the Joint Public-Private Xi’an Zhongxing Motor Plant was renamed the Locally State-owned Xi’an Zhongxing Motor Plant, under the Xi’an Metallurgical & Electromechanical Industry Bureau.

  • At this point, the Xi’an Motor Plant was composed of 39 former private factories and one collective cooperative factory. Its management system evolved from decentralized, fragmented operations into unified leadership with a three-tier structure: plant, workshop, and production team. The production scale expanded, technical capabilities strengthened, product series diversified, and quality improved steadily. It became one of the three major motor manufacturers in Northwest China during the planned economy era, designated by the First Ministry of Machine Building as a key supplier of motors for tanks. The plant made significant contributions to China’s national economy.

  • On the same day, it was renamed simply Xi’an Motor Plant, still under the Xi’an Metallurgical & Electromechanical Industry Bureau.

1972

  • In May, the Xi’an Electrical Testing Center was merged into the Xi’an Motor Plant.

1974

  • In October, the transformer workshop was separated to form the Pucheng Transformer Plant.

1996

  • In December, the Xi’an Motor Plant took over the bankrupt Xi’an Dongfang Motor Plant.

1999

  • In September, the Xi’an Motor Plant took over the bankrupt Third Branch Plant of Xi’an Motor Plant.

2004

  • In January, under the guidance of the Xi’an Municipal Party Committee and Government, the Xi’an Motor Plant was restructured from a state-owned enterprise into a limited liability company: Xi’an Simo Motor (Group) Co., Ltd., with a registered capital of 40 million RMB. It became one of the pilot enterprises for successful state-owned enterprise reform in Xi’an.

2005

  • In May, the Xi’an Simo Enterprise Group was officially registered, consisting of 14 subsidiaries. Its business covered motor R&D and manufacturing, motor repair, culture, transport, real estate, trade, electrical control, mold manufacturing, property management, and logistics, forming a diversified modern enterprise group centered on motor production.

2006

  • In May, in accordance with the Xi’an Industrial Revitalization Plan, the plant relocated from 61 Jinhua North Road, Hujia Temple, to Fengcheng 10th Road in Xi’an National Economic and Technological Development Zone, marking a historic leap in its development.

2007

  • In December, Xi’an Simo Motor (Group) Co., Ltd. was transformed into Xi’an Simo Motor (Group) Joint Stock Co., Ltd.. Its registered capital increased from 40 million RMB to 165 million RMB.

2009

  • In November, Xi’an Simo Motor (Group) Joint Stock Co., Ltd. underwent equity transfer with Harbin Electric Co., Ltd., and its name was changed to Xi’an Simo Motor Co., Ltd..

2015 – Present

  • Xi’an Simo Motor has grown into a large-scale high-tech enterprise with 6,000 employees. It is one of China’s largest manufacturers of medium and large, high- and low-voltage, AC and DC motors. It has become a comprehensive power systems provider, integrating motor design and manufacturing, electrical control, machining, mold-making, casting, and transportation.

about.png


Simo Culture

Corporate Mission

Driving a Global Power Transformation, Delivering Inclusive Solutions Worldwide

“Power transformation” and “solutions” highlight the scope and aspirations of Simo Motor. “Power transformation” reflects Simo’s determination to continuously innovate and lead a new era of the motor industry, building on its core motor products. “Solutions” conveys that Simo does not merely provide products and services, but also offers comprehensive solutions to its customers.

“Keeping pace with the world” and “benefiting people globally” demonstrate Simo’s commitment to growth, strength, and internationalization. With an unwavering mission and pursuit, Simo Motor is dedicated to becoming a driving force in the power revolution. Through its products and solutions, Simo strives to benefit people everywhere, ensuring its presence across the globe.

Quality Policy

Pursue Excellence in Quality · Build an International Brand · Drive Continuous Innovation and Improvement · Enhance Customer Satisfaction

  • Pursue Excellence in Quality: This is the common goal of all employees, reflecting Simo’s pursuit of perfection in both product and work quality. The belief that “quality is the bottom line” is deeply rooted, aiming for continual improvement—there is no “best,” only “better.”

  • Build an International Brand: By actively participating in and obtaining certifications from authoritative quality management systems and product organizations, and with strong product quality, Simo continuously expands its domestic and overseas markets. Its goal is to increase market share, enhance brand recognition, and establish “Simo” as an internationally renowned brand.

  • Drive Continuous Innovation and Improvement: By innovating in product management, maintaining an effective quality management system, and addressing quality challenges, Simo continuously improves processes and factors that affect quality to meet customers’ ever-growing demands.

  • Enhance Customer Satisfaction: This is the core objective of the quality policy. Through excellent quality, attentive service, and customer-centered innovation and improvement, Simo strives to continuously enhance customer satisfaction and loyalty.

Corporate Spirit

Either Don’t Do It, or Do It Best — There Is No Third Option

In response to intense market competition, Simo’s spirit emphasizes the pursuit of excellence. “Either don’t do it, or do it best, there is no third option” inspires cohesion within the company and motivates employees’ passion.

Whether large or small, every task is handled with diligence, responsibility, and precision. At Simo, there is no middle ground between “not doing” and “doing well.” For employees, this means either working conscientiously and fulfilling responsibilities, or not staying with Simo at all.

Corporate Style

Integrity in Everything · Dedication from Day One

Quality Philosophy

Quality Is in Your Heart and in Your Hands

At Simo Motor, quality is more than a slogan—it is created through the dedication of every employee. Quality requires not only understanding its importance but also recognizing the heavy responsibility in one’s own hands. With a strong sense of responsibility from everyone, Simo ensures first-class quality.

Technology Philosophy

Continuous Innovation · Leading a New Era of the Industry

Becoming a provider of power system solutions with motors at the core requires technology, and technological progress depends on continuous innovation. Innovation is the driving force of Simo’s development and the pathway to leading the industry into a new era.

“Leading a new era of the industry” reflects Simo’s relentless pursuit of technology and firm confidence in future development.

Safety Philosophy

Ignoring Safety for Production Is Like Picking Chestnuts from the Fire · Pursuing Profit Without Safety Is Like Catching the Moon in Water

Safety is the foundation of survival. Neglecting safety for production risks lives—“picking chestnuts from the fire” speaks for itself. Seeking profit without safety is futile—like “catching the moon in water.” For this reason, safety always comes first in all of Simo’s activities, and this principle is consistently upheld.

Efficiency Philosophy

Positive Mindset + Correct Method + Fast Action = Efficiency

Simo’s understanding of efficiency is clear: mindset, method, and action together create efficiency. Mindset reflects awareness, action reflects practice, and method focuses on how to translate concepts into effective reality.

Only when a positive mindset, correct methods, and fast action are combined can true efficiency be achieved.

Service Philosophy

Sincere · Caring · Wholehearted · Simo Always with Heart

This philosophy emphasizes Simo Motor’s dedication to service and its determination to achieve new strategic goals.

  • Sincere: A sincere attitude toward customers, embodying the belief that “customers are like God.”

  • Caring: Treating customers like family—thoughtful and attentive, fully meeting their needs.

  • Wholehearted: Going all out in serving customers, meeting not only their explicit demands but also proactively considering their unspoken needs.

This “Three-Heart Philosophy” reflects Simo’s deep focus on customers and serves as a practical guide for Simo’s service standards.


Xi’an  Simo Motor Co., Ltd.

西玛厂区.png

Through years of persistent effort, Xi’an Simo Motor Co., Ltd. has achieved remarkable accomplishments in motor sales operations, project promotion, and other fields. The company has gradually grown into one of the most powerful and promising electromechanical sales enterprises in the industry, as well as a sales and service partner for many of the country’s well-known electromechanical brands.

Xi’an  Simo Motor Co., Ltd. is also a leading domestic manufacturer of large and medium-sized high- and low-voltage, AC and DC motors, and complete electrical systems. The company has successively obtained ISO9001 Quality Management System Certification and ISO14001 Environmental and Occupational Health & Safety Management Certification. It is a member of the China General Machinery Industry Association. The “Simo” brand motors include 34 major series, 89 categories, and over 1,800 product types, such as:

  • YX series motors

  • YR, YRKK, YRKS high-voltage wound rotor motors

  • YE3, YE4 high-efficiency, and YE5 ultra-high-efficiency asynchronous motors

  • Frequency conversion high-efficiency motors

  • YB2, YBX2, YBX3, YBX4, YBK3, YBF3, YBBP series flameproof low- and high-voltage asynchronous motors

  • T, TD, TK, TDMK synchronous motors

  • TF350- series

  • Z2, Z4, Z series DC motors

These products are widely applied in environmental protection, electric power, coal, petroleum, mining, metallurgy, railways, transportation, chemicals, agriculture, water conservancy, aerospace, shipping, and high-tech industries. The products are exported to more than 30 countries worldwide, and Simo is a qualified supplier for many well-known international multinational companies.

In addition, the company provides professional electrical control supporting products, including:

  • High- and low-voltage soft starters

  • High- and low-voltage frequency converters

  • Power quality devices

  • Power control systems

  • PLC automation systems

  • Synchronous motor excitation devices

  • Servo drives

  • Power supplies

  • Complete high- and low-voltage electrical sets

Simo Motor always adheres to a customer-centered philosophy, providing customized designs and complete solutions. With efficient, reliable, and eco-friendly motors and control systems, the company fulfills its commitment as an industry leader.


Our Main Products:

  1. YKK Series High-Voltage Motors

  2. YKS, YRKS Air-Water-Cooled Three-Phase Asynchronous Motors

  3. YRKK Series High-Voltage Wound Rotor Motors

  4. Y Series High-Voltage Motors

  5. YR Series High-Voltage Wound Rotor Motors

  6. YTM Series Mill Motors

  7. Y2 Compact High-Voltage Three-Phase Asynchronous Motors (YJS)

  8. Y, YR Large Horizontal Three-Phase Asynchronous Motors

  9. Y Series (IP44) Three-Phase Asynchronous Motors

  10. Y Series (IP23) Three-Phase Asynchronous Motors

  11. YR Series (IP44) Wound Rotor Motors

  12. YR Series (IP23) Wound Rotor Motors

  13. Y2 Series (IP54) Three-Phase Asynchronous Motors

  14. YJTG / YVF Three-Phase Variable Frequency Motors

  15. YD Series Pole-Changing Multi-Speed Three-Phase Asynchronous Motors

  16. JSJR Series Three-Phase Asynchronous Motors

  17. YLY Grain Machinery Motors

  18. NEMA Standard High-Efficiency Three-Phase Asynchronous Motors

  19. Z4 Series (IP21S) DC Motors

  20. Z2 Series (IP23) DC Motors

  21. ZTP Series DC Railway Locomotive Motors

  22. Z Series Medium-Sized DC Motors

  23. ZDT2 Series Sugar Mill DC Motors

  24. ZSN4 Series Cement Rotary Kiln DC Motors

  25. ZSL4 Series DC Motors

  26. YR Wound Rotor Slip Ring Motors

  27. YZR, YZ Metallurgical Crane Motors

  28. YB2 Series Flameproof Three-Phase Asynchronous Motors

  29. High- and low-voltage soft starters and complete control cabinets

  30. Variable frequency drives (domestic and international brands such as Xi’an Xichi, ABB, etc.) and complete control cabinet systems

These products include various AC, DC, medium-sized, and high-voltage motors produced by Xi’an Simo (Group) Motor Co., Ltd., as well as soft starters and frequency converters produced by Xi’an Xichi Electric Co., Ltd. The company also provides long-term supply of spare parts for the above products. All agency products have passed ISO9001:2000 International Quality System Certification.


Since its establishment, the company has always followed the principle of “Integrity First, Service Foremost.” As early as 1998, in order to further meet market demand, it established a professional motor repair workshop equipped with highly skilled technicians and a top-level repair team. The company is capable of repairing synchronous and asynchronous AC/DC high-voltage motors from all major motor manufacturers across China, backed by a comprehensive service system.

In the face of fierce market competition, the company deeply understands the importance of long-term, healthy, and mutually beneficial cooperation with business partners. Upholding the business philosophy of integrity, customer first, and quality foremost, the company has earned an excellent reputation. Integrity is the cornerstone of cooperation—time only strengthens it. Development is the hope of cooperation—through challenges and successes, we grow together.

Looking ahead, Xi’an  Simo Motor Co., Ltd. will embrace challenges, strengthen its capabilities, and work hand in hand with partners across all sectors to create a bright future.

QualityReliabilityIntegrity

About Us

Xi’an Simo Electric Motor Co., Ltd. is a professional manufacturer specializing in the production, sales, and service of SIMO brand electric motors. Located in Xi’an, China, we focus on providing high-efficiency, high-reliability motors for various industrial applications, including mining, petroleum, chemical, power plants, water treatment, and mechanical equipment.

Our main product range covers low-voltage motors, high-voltage motors, explosion-proof motors, synchronous motors, and special customized motors, with popular series such as YE3, YB3, YBX3, YXKK, and YAKK. All products comply with IEC standards and are widely exported to Asia, Europe, Africa, and South America.

With advanced production equipment, strict quality control, and a professional technical team, we ensure every motor meets international standards for energy efficiency, safety, and durability. We also provide OEM & ODM services to meet customers’ special requirements.

We are committed to offering competitive prices, fast delivery, and reliable after-sales support, helping customers improve efficiency and reduce operating costs. Whether for new installations or replacement projects, Xi’an Xima Electric Motor Co., Ltd. is your trusted partner in industrial motor solutions.


1954

  • In October, the Ministry of Construction acquired three private factories in Shanghai, including Zhongli, and renamed them as the State-owned Motor Installation Engineering Company Processing Plant, under the management of the East China Engineering Bureau.

  • In December, according to Document No. 340 (1954) of the Ministry of Construction, the Second Electromechanical Installation Engineering Company of the General Administration of Installation Engineering acquired five private factories in Shanghai, including Youcheng and Dajiang. The new plant was named the State-owned Electromechanical Installation Engineering Company Processing Plant, under the leadership of the Second Electromechanical Installation Engineering Company.

1955

  • In January, eleven private machinery and iron factories (including Zhongxing, Yuxiang, and Jianzhong) and six hardware material shops (including Deshun and Liyuan) were merged, as approved by Document No. 44 (1955) of the Xi’an Municipal Administration for Industry and Commerce. The new plant was named Zhongxing Metal Machinery Manufacturing Plant, under the management of the Xi’an Municipal Administration for Industry and Commerce.

  • In September, as per Document No. 844 (1955) and with approval from the Xi’an Municipal People’s Government on September 17, the Zhongxing Metal Machinery Manufacturing Plant was transformed into a joint public-private enterprise, located at the dilapidated Weinan Guild Hall on West Street, Xi’an, and placed under the leadership of the Xi’an Municipal Bureau of Local Industry.

1956

  • In January, nine more private factories including Songmao and Changcheng were merged.

  • In the same month, the Ministry of Construction acquired five more private factories in Shanghai, including Xietai, renaming the plant as the First Processing Parts Plant of the General Administration of Installation Engineering.

  • In April, to support the development of Northwest China, the Installation Engineering Bureau ordered the plant to relocate from Shanghai to Shijie, Hansenzhai, Xi’an, under the leadership of the East China Installation Engineering Bureau of the Ministry of Construction.

1957

  • In July, the plant was relocated to Hujia Temple, renamed the First Parts Plant of the General Administration of Installation Engineering.

  • In March 1958, its production direction was redefined to motor manufacturing, and it was renamed the Xi’an Motor Manufacturing Plant, under the leadership of the General Administration of Installation Engineering.

1958

  • In March, the former joint public-private Zhongxing Metal Machinery Manufacturing Plant was reassigned to motor production, renamed Joint Public-Private Xi’an Zhongxing Motor Manufacturing Plant, under the Xi’an Municipal Bureau of Local Industry.

  • In October, the Xi’an Electrical Manufacturing Cooperative (a collective enterprise) was merged in.

1961

  • In March, the Joint Public-Private Xi’an Zhongxing Motor Manufacturing Plant was renamed the Joint Public-Private Shaanxi Zhongxing Motor Manufacturing Plant and relocated from West Street to Hujia Temple in East Xi’an, under the Shaanxi Provincial Bureau of Machinery Industry.

1962

  • In August, following the industrial policy of “adjustment, consolidation, enrichment, and improvement,” the former Joint Public-Private Shaanxi Zhongxing Motor Manufacturing Plant and Xi’an Motor Manufacturing Plant were merged, forming the Joint Public-Private Xi’an Zhongxing Motor Plant, under the Shaanxi Provincial Bureau of Machinery Industry.

1965

  • In March, under the directive of the former First Ministry of Machine Building, the entire DC motor workshop of Dalian Motor Plant, including staff and equipment, was transferred into the plant.

1966

  • In September, as per Document No. 537 (1966) issued by the Xi’an Metallurgical & Electromechanical Industry Bureau, the Joint Public-Private Xi’an Zhongxing Motor Plant was renamed the Locally State-owned Xi’an Zhongxing Motor Plant, under the Xi’an Metallurgical & Electromechanical Industry Bureau.

  • At this point, the Xi’an Motor Plant was composed of 39 former private factories and one collective cooperative factory. Its management system evolved from decentralized, fragmented operations into unified leadership with a three-tier structure: plant, workshop, and production team. The production scale expanded, technical capabilities strengthened, product series diversified, and quality improved steadily. It became one of the three major motor manufacturers in Northwest China during the planned economy era, designated by the First Ministry of Machine Building as a key supplier of motors for tanks. The plant made significant contributions to China’s national economy.

  • On the same day, it was renamed simply Xi’an Motor Plant, still under the Xi’an Metallurgical & Electromechanical Industry Bureau.

1972

  • In May, the Xi’an Electrical Testing Center was merged into the Xi’an Motor Plant.

1974

  • In October, the transformer workshop was separated to form the Pucheng Transformer Plant.

1996

  • In December, the Xi’an Motor Plant took over the bankrupt Xi’an Dongfang Motor Plant.

1999

  • In September, the Xi’an Motor Plant took over the bankrupt Third Branch Plant of Xi’an Motor Plant.

2004

  • In January, under the guidance of the Xi’an Municipal Party Committee and Government, the Xi’an Motor Plant was restructured from a state-owned enterprise into a limited liability company: Xi’an Simo Motor (Group) Co., Ltd., with a registered capital of 40 million RMB. It became one of the pilot enterprises for successful state-owned enterprise reform in Xi’an.

2005

  • In May, the Xi’an Simo Enterprise Group was officially registered, consisting of 14 subsidiaries. Its business covered motor R&D and manufacturing, motor repair, culture, transport, real estate, trade, electrical control, mold manufacturing, property management, and logistics, forming a diversified modern enterprise group centered on motor production.

2006

  • In May, in accordance with the Xi’an Industrial Revitalization Plan, the plant relocated from 61 Jinhua North Road, Hujia Temple, to Fengcheng 10th Road in Xi’an National Economic and Technological Development Zone, marking a historic leap in its development.

2007

  • In December, Xi’an Simo Motor (Group) Co., Ltd. was transformed into Xi’an Simo Motor (Group) Joint Stock Co., Ltd.. Its registered capital increased from 40 million RMB to 165 million RMB.

2009

  • In November, Xi’an Simo Motor (Group) Joint Stock Co., Ltd. underwent equity transfer with Harbin Electric Co., Ltd., and its name was changed to Xi’an Simo Motor Co., Ltd..

2015 – Present

  • Xi’an Simo Motor has grown into a large-scale high-tech enterprise with 6,000 employees. It is one of China’s largest manufacturers of medium and large, high- and low-voltage, AC and DC motors. It has become a comprehensive power systems provider, integrating motor design and manufacturing, electrical control, machining, mold-making, casting, and transportation.

about.png


Simo Culture

Corporate Mission

Driving a Global Power Transformation, Delivering Inclusive Solutions Worldwide

“Power transformation” and “solutions” highlight the scope and aspirations of Simo Motor. “Power transformation” reflects Simo’s determination to continuously innovate and lead a new era of the motor industry, building on its core motor products. “Solutions” conveys that Simo does not merely provide products and services, but also offers comprehensive solutions to its customers.

“Keeping pace with the world” and “benefiting people globally” demonstrate Simo’s commitment to growth, strength, and internationalization. With an unwavering mission and pursuit, Simo Motor is dedicated to becoming a driving force in the power revolution. Through its products and solutions, Simo strives to benefit people everywhere, ensuring its presence across the globe.

Quality Policy

Pursue Excellence in Quality · Build an International Brand · Drive Continuous Innovation and Improvement · Enhance Customer Satisfaction

  • Pursue Excellence in Quality: This is the common goal of all employees, reflecting Simo’s pursuit of perfection in both product and work quality. The belief that “quality is the bottom line” is deeply rooted, aiming for continual improvement—there is no “best,” only “better.”

  • Build an International Brand: By actively participating in and obtaining certifications from authoritative quality management systems and product organizations, and with strong product quality, Simo continuously expands its domestic and overseas markets. Its goal is to increase market share, enhance brand recognition, and establish “Simo” as an internationally renowned brand.

  • Drive Continuous Innovation and Improvement: By innovating in product management, maintaining an effective quality management system, and addressing quality challenges, Simo continuously improves processes and factors that affect quality to meet customers’ ever-growing demands.

  • Enhance Customer Satisfaction: This is the core objective of the quality policy. Through excellent quality, attentive service, and customer-centered innovation and improvement, Simo strives to continuously enhance customer satisfaction and loyalty.

Corporate Spirit

Either Don’t Do It, or Do It Best — There Is No Third Option

In response to intense market competition, Simo’s spirit emphasizes the pursuit of excellence. “Either don’t do it, or do it best, there is no third option” inspires cohesion within the company and motivates employees’ passion.

Whether large or small, every task is handled with diligence, responsibility, and precision. At Simo, there is no middle ground between “not doing” and “doing well.” For employees, this means either working conscientiously and fulfilling responsibilities, or not staying with Simo at all.

Corporate Style

Integrity in Everything · Dedication from Day One

Quality Philosophy

Quality Is in Your Heart and in Your Hands

At Simo Motor, quality is more than a slogan—it is created through the dedication of every employee. Quality requires not only understanding its importance but also recognizing the heavy responsibility in one’s own hands. With a strong sense of responsibility from everyone, Simo ensures first-class quality.

Technology Philosophy

Continuous Innovation · Leading a New Era of the Industry

Becoming a provider of power system solutions with motors at the core requires technology, and technological progress depends on continuous innovation. Innovation is the driving force of Simo’s development and the pathway to leading the industry into a new era.

“Leading a new era of the industry” reflects Simo’s relentless pursuit of technology and firm confidence in future development.

Safety Philosophy

Ignoring Safety for Production Is Like Picking Chestnuts from the Fire · Pursuing Profit Without Safety Is Like Catching the Moon in Water

Safety is the foundation of survival. Neglecting safety for production risks lives—“picking chestnuts from the fire” speaks for itself. Seeking profit without safety is futile—like “catching the moon in water.” For this reason, safety always comes first in all of Simo’s activities, and this principle is consistently upheld.

Efficiency Philosophy

Positive Mindset + Correct Method + Fast Action = Efficiency

Simo’s understanding of efficiency is clear: mindset, method, and action together create efficiency. Mindset reflects awareness, action reflects practice, and method focuses on how to translate concepts into effective reality.

Only when a positive mindset, correct methods, and fast action are combined can true efficiency be achieved.

Service Philosophy

Sincere · Caring · Wholehearted · Simo Always with Heart

This philosophy emphasizes Simo Motor’s dedication to service and its determination to achieve new strategic goals.

  • Sincere: A sincere attitude toward customers, embodying the belief that “customers are like God.”

  • Caring: Treating customers like family—thoughtful and attentive, fully meeting their needs.

  • Wholehearted: Going all out in serving customers, meeting not only their explicit demands but also proactively considering their unspoken needs.

This “Three-Heart Philosophy” reflects Simo’s deep focus on customers and serves as a practical guide for Simo’s service standards.


Xi’an  Simo Motor Co., Ltd.

西玛厂区.png

Through years of persistent effort, Xi’an Simo Motor Co., Ltd. has achieved remarkable accomplishments in motor sales operations, project promotion, and other fields. The company has gradually grown into one of the most powerful and promising electromechanical sales enterprises in the industry, as well as a sales and service partner for many of the country’s well-known electromechanical brands.

Xi’an  Simo Motor Co., Ltd. is also a leading domestic manufacturer of large and medium-sized high- and low-voltage, AC and DC motors, and complete electrical systems. The company has successively obtained ISO9001 Quality Management System Certification and ISO14001 Environmental and Occupational Health & Safety Management Certification. It is a member of the China General Machinery Industry Association. The “Simo” brand motors include 34 major series, 89 categories, and over 1,800 product types, such as:

  • YX series motors

  • YR, YRKK, YRKS high-voltage wound rotor motors

  • YE3, YE4 high-efficiency, and YE5 ultra-high-efficiency asynchronous motors

  • Frequency conversion high-efficiency motors

  • YB2, YBX2, YBX3, YBX4, YBK3, YBF3, YBBP series flameproof low- and high-voltage asynchronous motors

  • T, TD, TK, TDMK synchronous motors

  • TF350- series

  • Z2, Z4, Z series DC motors

These products are widely applied in environmental protection, electric power, coal, petroleum, mining, metallurgy, railways, transportation, chemicals, agriculture, water conservancy, aerospace, shipping, and high-tech industries. The products are exported to more than 30 countries worldwide, and Simo is a qualified supplier for many well-known international multinational companies.

In addition, the company provides professional electrical control supporting products, including:

  • High- and low-voltage soft starters

  • High- and low-voltage frequency converters

  • Power quality devices

  • Power control systems

  • PLC automation systems

  • Synchronous motor excitation devices

  • Servo drives

  • Power supplies

  • Complete high- and low-voltage electrical sets

Simo Motor always adheres to a customer-centered philosophy, providing customized designs and complete solutions. With efficient, reliable, and eco-friendly motors and control systems, the company fulfills its commitment as an industry leader.


Our Main Products:

  1. YKK Series High-Voltage Motors

  2. YKS, YRKS Air-Water-Cooled Three-Phase Asynchronous Motors

  3. YRKK Series High-Voltage Wound Rotor Motors

  4. Y Series High-Voltage Motors

  5. YR Series High-Voltage Wound Rotor Motors

  6. YTM Series Mill Motors

  7. Y2 Compact High-Voltage Three-Phase Asynchronous Motors (YJS)

  8. Y, YR Large Horizontal Three-Phase Asynchronous Motors

  9. Y Series (IP44) Three-Phase Asynchronous Motors

  10. Y Series (IP23) Three-Phase Asynchronous Motors

  11. YR Series (IP44) Wound Rotor Motors

  12. YR Series (IP23) Wound Rotor Motors

  13. Y2 Series (IP54) Three-Phase Asynchronous Motors

  14. YJTG / YVF Three-Phase Variable Frequency Motors

  15. YD Series Pole-Changing Multi-Speed Three-Phase Asynchronous Motors

  16. JSJR Series Three-Phase Asynchronous Motors

  17. YLY Grain Machinery Motors

  18. NEMA Standard High-Efficiency Three-Phase Asynchronous Motors

  19. Z4 Series (IP21S) DC Motors

  20. Z2 Series (IP23) DC Motors

  21. ZTP Series DC Railway Locomotive Motors

  22. Z Series Medium-Sized DC Motors

  23. ZDT2 Series Sugar Mill DC Motors

  24. ZSN4 Series Cement Rotary Kiln DC Motors

  25. ZSL4 Series DC Motors

  26. YR Wound Rotor Slip Ring Motors

  27. YZR, YZ Metallurgical Crane Motors

  28. YB2 Series Flameproof Three-Phase Asynchronous Motors

  29. High- and low-voltage soft starters and complete control cabinets

  30. Variable frequency drives (domestic and international brands such as Xi’an Xichi, ABB, etc.) and complete control cabinet systems

These products include various AC, DC, medium-sized, and high-voltage motors produced by Xi’an Simo (Group) Motor Co., Ltd., as well as soft starters and frequency converters produced by Xi’an Xichi Electric Co., Ltd. The company also provides long-term supply of spare parts for the above products. All agency products have passed ISO9001:2000 International Quality System Certification.


Since its establishment, the company has always followed the principle of “Integrity First, Service Foremost.” As early as 1998, in order to further meet market demand, it established a professional motor repair workshop equipped with highly skilled technicians and a top-level repair team. The company is capable of repairing synchronous and asynchronous AC/DC high-voltage motors from all major motor manufacturers across China, backed by a comprehensive service system.

In the face of fierce market competition, the company deeply understands the importance of long-term, healthy, and mutually beneficial cooperation with business partners. Upholding the business philosophy of integrity, customer first, and quality foremost, the company has earned an excellent reputation. Integrity is the cornerstone of cooperation—time only strengthens it. Development is the hope of cooperation—through challenges and successes, we grow together.

Looking ahead, Xi’an  Simo Motor Co., Ltd. will embrace challenges, strengthen its capabilities, and work hand in hand with partners across all sectors to create a bright future.

QualityReliabilityIntegrity
Contact Us
+86 15523831294

sharon@chinasimo.com

3771550493

No.159, Economic and Technological Development Zone, Xi'an, Shaanxi Province, China

Meeting your motor model needs is our eternal pursuit

tina.gatn@wolongcne.com

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+86 15523831294

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